Zombie Boy

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24 Mar

Paramus, NJ, March 22, 2013 --(PR.com)-- Ink world’s living dead man and marked beauties recreate historic art photo for leading tattoo mag.

For the cover of the latest issue of Rebel Ink Magazine, tattoo community anti-hero, Rick “Zombie Boy” Genest appears with a half-dozen heavily tattooed girls. The pose offers RI’s take on the1951 Salvador Dali/Philippe Halsman photographic collaboration – “In Voluptus Mors” (Voluptuous Death). The cover image for Rebel Ink #22 offers Genest on his back, surrounded by the six lingerie-clad pin-ups. The group is strategically posed in the shape of a human skull, playing into the hand of the Zombie Boy as both an artist and a living tattooed creation.

The Rebel Ink homage to the world-renown photograph born from Dali’s imagination is the most ambitious cover shoot undertaking in the ink publication’s history. Editor-in-Chief, Paul Gambino had this to say about the experience. “When given the opportunity to shoot Rico, we were both thrilled and apprehensive. We had waited a long time for Rico’s schedule to allow us time to land him for a cover shoot. However, we wanted it to be something special. Here was a great model who, unfortunately, had virtually been shot to death (no pun intended) and still in my opinion, not presented in his most dramatic light. By the end of the day, I had decided to recreate the 'Dali Skull.' It appeared to be the perfect way to represent Zombie Boy. So, with the cooperation of photographer Steve Prue in garnering the perfect array of models and the technical expertise of legendary shooter Joey L. executing the photography, we created a truly wonderful cover.”

As well as appearing on the cover, Zombie Boy and his delectable sextet are featured inside the magazine in a pictorial that is equally captivating and enticing. Allow Rick to take you to the dark places in his inked-up head for an interview that is an absolute must-read.

Rebel Ink Magazine is a nationally circulated publication with distribution in many major chains including Walmart and 7-11.

You can contact Paul Gambino at: This email address is being protected from spambots. You need JavaScript enabled to view it.

01 Nov

The ultimate music fashion brand, Rocawear, announces the endorsement that will embody its new-found style direction, ech oing its roots in streetwear with an alternative edge. Model and artist Rick Genest, aka Zombie Boy, fronts the new Rocawear campaign for Spring Summer ’13 showcasing the new collection. Zombie Boy perfectly encapsulates the brand’s directional ethos and underground appeal and brings a fresh new edge to this season’s range.

The new collection features an array of influences that are current and on-trend with a nod towards Rocawear’s strong music heritage, fusing smart casual with a street sport element that celebrates its New York roots. Graphic tees, vest tops, hoodies and varsity style jackets all hint to a “Ballpark Club” theme referencing the famous and successful independent baseball club, The Bushwick Club of Brooklyn. Evoking the culture of its origins, Rocawear steps into Spring Summer ’13 mindful of its roots and streetwear merit.


The camouflage elements within the concrete jungle-themed range run to jackets, snapbacks, graphic tees, shorts and trousers with subtle branding and prints which bolster the overall on-trend styling.

Canadian artist and international fashion model Rick Genest, known for his award-winning, controversial tattooed body art, introduces an exceptional new style avenue for Rocawear and cements a continued new direction for the brand. Conveying a style credibility and authority thanks to being featured across a plethora of established fashion magazines and music videos around the globe, Rocawear’s new face truly presents a path that steps ahead and beyond the urban look.

Key pieces from the range include the two-tone coloured vests and tees that are brightly pop coloured, emphasising spring colour pallets. The Blazer style jacket with a camouflage print and elbow patch features unites smart casual. A stand out staple for Spring Summer is the ‘R music tape’ graphic tee, paying homage to Rocawear’s music roots and legacy. Hooded duffle style jackets complete the highlights line up. These effortless, simple yet street-relevant pieces encapsulate Rocawear’s new found style presence.

Rick Genest, aka Zombie Boy, comments, “I am pleased to become involved in the re-launch of the ultimate iconic music fashion brand, Rocawear, and its new stylistic direction in Europe.”

24 Oct

International model Rick Genest (aka Zombie Boy) has resolved a dispute with Twentieth Century FoxTelevision, the producer of the television series “American Horror Story,” over the use of tattoo artwork similar to his for a scene in the pilot episode of the series.

“For complete clarity, I was not approached by Fox to license what I consider to be the use of my likeness or my copyrighted body art in ‘American Horror Story,’” states Genest. “However, I understand that there was no intent to connect me with the character in their show and I am pleased that I have come to a resolution of this matter with Fox.”

The specific settlement cannot be disclosed.

“Rick Genest has become a unique international brand,” says Colin Singer, Managing Partner of RickGenest.com Entertainment Inc. “The commercial interest in his persona continues to grow and we take the unauthorized use of his artistic imagery seriously.”

Genest burst onto the scene with his unique look in Lady Gaga’s smash “Born This Way” music video, and continues to make a name for himself both domestically & internationally with his unique look. Earlier this year, he became the first male spokesperson for L’Oreal to promote its Dermablend line of cosmetic products. He was also recently involved in the commercial success for the relaunch of Paris-based Mugler Men’s fashion line.

In addition to endorsements, Genest is an actor as well. He has a cameo role in the upcoming feature “47Ronin,” starring Keanu Reeves (Universal).

Genest was represented by attorneys Richard Dermer (RAM Management – Attorneys At Law) as well as Dorothy Weber (Shukat, Arrow, Hafer, Weber and Herbsman in New York) and Mathieu Bouchard (Irving Mitchell Kalichman in Montreal).

Source: http://www.prweb.com/releases/2012/10/prweb10043122.htm

16 Oct

International model Rick Genest (aka Zombie Boy) has resolved a dispute with Twentieth Century Fox Television, the producer of the television series “American Horror Story,” over the use of tattoo artwork similar to his for a scene in the pilot episode of the series.

“For complete clarity, I was not approached by Fox to license what I consider to be the use of my likeness or my copyrighted body art in ‘American Horror Story,’” states Genest. “However, I understand that there was no intent to connect me with the character in their show and I am pleased that I have come to a resolution of this matter with Fox.”

The specific settlement cannot be disclosed.

“Rick Genest has become a unique international brand” says Colin Singer, Managing Partner of RickGenest.com Entertainment Inc. “The commercial interest in his persona continues to grow and we take the unauthorized use of his artistic imagery seriously.”

Genest burst onto the scene with his unique look in Lady Gaga’s smash “Born This Way” music video, and continues to make a name for himself both domestically & internationally with his unique look. Earlier this year, he became the first male spokesperson for L’Oreal to promote its Dermablend line of cosmetic products. He was also recently involved in the commercial success for the relaunch of Paris-based Mugler Men’s fashion line.

In addition to endorsements, Genest is an actor as well. He has a cameo role in the upcoming feature “47Ronin,” starring Keanu Reeves (Universal).

Genest was represented by attorneys Richard Dermer (RAM Management – Attorneys At Law) as well as Dorothy Weber (Shukat, Arrow, Hafer, Weber and Herbsman in New York) and Mathieu Bouchard (Irving Mitchell Kalichman in Montreal).

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